We have so many inquiring clients ask about SEO.  What is it, how can I get it, and what does it cost?

Just as one can define how to improve your SEO, the answers can vary. 

So many people are looking to become, “number one on Google” for their specific business.  But ranking on the first page of Google or any other search engine does take time AND persistence. 

We have reached out to many marketers and SEO firms over the time we have been in business, and their responses also varied.  But there were a few answers that were unanimous:

  1. Stay consistent on Google Place Listings and other Top Citation Links
  2. Update your content regulary
  3. Focus on SEO Keywords

We wanted to focus on these all briefly. 

Stay consistent on Google Place Listings and other Top Citation Links

We mentioned in one of our recent posts, how to get your business linked on top citation links so we will skip past that recommendation.

Update Your Content

One of the best ways to improve your SEO for free is by consistently adding new, relevant content to your site.  A WONDERFUL solution for this is by keeping an updated blog.  You can update your website blog regularly to add new and interesting content.  Search engines recognize your content as unique and changing–that increases your SEO. 

Don’t forget while adding your new content, to add reputable links.  Don’t be scared to have a user jump away from your page to see a URL you linked.  If your linkee sees the shout out, they very well may shout out back. 🙂  That also increases your SEO, being found on multiple web sources.

SquareHook creates three options to integrate a blog into a website.  Clients can embed an existing Blogger account, a Tumblr account, or clients can create a blog using our SquareHook blog tool. Clients can quickly and easily add and edit blog posts.

Easily embed a Tumblr or Blogger account, or create a blog using our SquareHook Blogging tool

Easily add new posts to you SquareHook Blog

Focus Keywords

It can be tricky to decide what keywords to use, but it’s important to remember, you can change them down the road.

Our tool includes a functionality that is complete inclusive, where you can add in keywords or a meta descriptions to customize your SEO.  BEST PART–you can edit it if you don’t see the results!

Easily add in SEO elements to any page under the Page Settings to generate better SEO for your website.

Not everyone has a big budget to pay for an outsourced marketing firm.  But with patience and consistency, you can improve your SEO.  These are just a few free steps that will improve your SEO.  All you need is to have have a little extra time on your hands, and it can be the difference between ranking on page 1 and page 12 (where no one really looks)

If you’re interested in learning more about what you can do on the SquareHook tool, contact us.  We love to answer any and all questions!

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